How it works

Discover how I'll transform or create from scratch your social media strategy. With my experience and knowledge of social media, I'll work with you to build a personalised strategy that suits your brand and best speaks to your audience.

1.
​Let's get to know each other.

It's not just about getting to know your business - I get to know you! Your vision, goals, pain-points and dreams for the future of your brand. Think of Step 1 and 2 as the "research" phase.

I'll ask you to share any documents you have, from brand design to persona research, from early drafts of your brand to your recent reports.

We'll conduct a workshop or discussion of sorts to get to the core of your brand. I'll also conduct a social audit to see where your social media is at currently - and if you're starting from scratch, then we'll focus on launch strategy!

2.
Define your social voice & style.

After a get-to-know-you, with your insight I'll define your social voice and style. This is how you speak, the topics you speak about, and the way you present yourself visually online.

​Once we've got that down, it's onto step 3. 

3.
Bringing it to life: Strategy & Templates

Now we get onto all of the tools to bring your brand to life online.

This can include:
- Brief social tone of voice
- Branded social templates (available in Adobe XD or Canva, whichever you prefer)
- Social post examples
- Two weeks of posts to get you started
- Photography direction
- Bank of stock imagery
- Reel plan and guides for Instagram
- ​Content pillars
- Hashtags
- Campaign plans
- Influencer lists
- Engagement guidance
- Social report template
- Spreadsheet planner​

4.
Implement your new strategy.

Depending on what your team looks like and what will best suite you, I can either design and create two to four weeks of content to get the ball rolling for you, work with your team to oversee their first month of content creation, or arrange regular check-in calls throughout the first few weeks to make sure the implementation of you strategy is running smoothly.

This isn't a one-and-done strategy that I leave you alone with. I'm here to make sure your social media is on the right track, keeping you organised at all times!

Rates & Example

Starting from as little as £900, and going up to £2,500, find the right Social Strategy at a price point that suits you.​